UK Artist of the Week: AKA George

What happens when you cover Daft Punk’s “Get Lucky” online? Well, if you’re AKA George—the moniker of London based artist George Barnett—you gain 10 millions views on YouTube and then Pharrell Williams slides into your DMs to congratulate you. It sounds mad, we know, but that is exactly what happened to George, and now he’s back with his visceral new single “i want you,” in stores now.

Channelling the likes of Billie Eilish, George’s latest cut combines dark-pop sensibilities with ASMR sounds in order to create his hugely innovative style. “i want you” is probably the the most electro-pop inspired track that George has released so far, with all his previous singles veering more towards the pop-rock persuasion, which is definitely not a bad thing.

If anything, this change of musical pace proves that AKA George refuses to be pigeon-holed and is open to anything. Who knows what direction he’ll take next?

“i want you” is in stores now via AntiFragile Music.

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