UK Artist of the Week: Rodney Cromwell

London-based synth-pop artist Rodney Cromwell, aka Adam Cresswell, has had an eventful career. A founding member of notable electro duo Arthur & Martha, as well as head of independent label Happy Robots Records, Cresswell has spent the last few years creating a sound synonymous with his alter ego, culminating in the recent release of single, “The Winter Palace.”

The track is taken from album Memory Box, released this year to wide acclaim. Standout track, “The Winter Palace” perfectly illustrates Cromwell’s distinctive synth-pop sound. The single, with a nod to vintage electronic artists, combined with Cromwell’s own unique style, dances with synth strings, dreamy harmonies, and evocative lyricism, creating a perfect soundtrack to winter.

Accompanied by the krautrock-inspired b-side, “Rod Jane & Freddy,” the soon-to-be-released promo CD will feature remixes from Infra Violet and Gemma Cullingford.

Cromwell’s quirky style has attracted the attention of a range of tastemakers from NME to Paste magazine, as well as synth-pop legends Blancmange, who have invited him on tour supporting their UK dates. Even more reason for us here at TVDHQ to make Rodney our UK Artist of the Week.

“The Winter Palace” is taken from album Memory Box, both in stores now.

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